Poll: Should it be legal to use the word "Raw" on labels to describe unheated, non-pressure filtered honey

[Repwoc]

I found this article on honey processing interesting:

https://www.tandfonline.com/doi/full/10.1080/10942910600981708

 

[Finman]

I found this article on honey processing interesting:

https://www.tandfonline.com/doi/full/10.1080/10942910600981708

What to do with this?

An American bee professor patented soft set honey process 1930. And sterilization of honey by heating was part of process.

Hobby beekeepers do not have such systems what companies have. To hunt companie's systems, what has been used almost 100 years, it will lead to nowhere.
... what heck is this chewing of heating?
Nobody tired yet?

 

[enrico]

Raw.raw raw raw raw raw raw raw raw raw raw raw
The more you say it the more you love it
Raw raw raw raw.......

 

[user 20297]

Or banning the term altogether

Raw, huh, yeah
What is it good for?
Absolutely nothing
Say it again, y'all
Raw, huh (good God)
What is it good for?
Absolutely nothing, listen to me, oh

 

[HarryO]

At least they are "up front" about this 'un-raw honey'!! (Flavour added!!!!!)


Sunny Spread

Regular readers will know that the theme for one of our 2015 displays is ‘Lost and Found’. It features many items that have been dug up in Market Lavington. Some have been found by people with metal detectors and others by people digging the garden. This jar lid falls into that category and has the hole made by a fork tine to prove it.

Sunny Spread jar lid – found in a Northbrook garden
This lid, like the Bristol Dairies one also found recently, probably dates to around 1960. Yeatman and Co set up their Cherry Tree Works in Watford in 1942 and it was there that they made this mix of honey and invert sugar (plus colour and flavour).
It’s another item which might have been ‘Lost and Found’ but maybe somebody can tell us more about the product and when it was made.

 

[HarryO]

A bit over priced I think.

 

[bobba]

I didn't know bees had eyelashes ! But I will be on the lookout for them now, when jarring my honey.
Thank you for the tip.

Bees have pubic hairs too.........would anyone like to buy a jar of honey?

 

[Younus]

Fine filtered - even with pressure - heated honey can not compete with a superior "natural" and/or "raw" product. maybe there is some innocence to be detected among basic beekeepers. Worse if the bees have been unnecessarily medicated. It is not a religion. It is common sense. Look at the structure under a microscope. New book out just now. Very telling > Northern Bee Books / Margaret Ann Adams > Pollen Grains and Honey Dew. 400x magnification: 1. Standard - 2. Raw. Same geographic area.

 

[Erichalfbee]

Fine filtered - even with pressure - heated honey can not compete with a superior "natural" and/or "raw" product. maybe there is some innocence to be detected among basic beekeepers. Worse if the bees have been unnecessarily medicated. It is not a religion. It is common sense. Look at the structure under a microscope. New book out just now. Very telling > Northern Bee Books / Margaret Ann Adams > Pollen Grains and Honey Dew. 400x magnification: 1. Standard - 2. Raw. Same geographic area. View attachment 29567View attachment 29568

My honey is in it.
But it doesn’t look like the second picture

 

[mbc]

How's about

'Twee honey'​

Or, radical thought...

HONEY!​

Problem with that term is that it's already been appropriated by produce which doesn't resemble the real stuff.

 

[mbc]

How come butchers don't specify "raw meat" but often say "cooked meat".
Maybe the answer is that supermarkets etc. should have to specify "cooked honey" to distinguish it from our so called "raw honey"!!!

Take it one step further, maybe we should lable our honey, raw, rare, medium rare and so on.

 

[user 20297]

Take it one step further, maybe we should lable our honey, raw, rare, medium rare and so on.

....mine would definitely be the rarest of all!!!

 

[Sanntos]

Look at the wine industry. A small vineyard with a exclusive vine will probably not use enhancing words like "excellent" on the label. Instead they probably set a high price and let the market take care of the reputation. The part of the public which look for quality will not be fooled by selling words on the label, not in the long run.

 

[pargyle]

My honey is in it.
But it doesn’t look like the second picture

Welll... there's always photoshop ?

 

[pargyle]

Look at the wine industry. A small vineyard with a exclusive vine will probably not use enhancing words like "excellent" on the label. Instead they probably set a high price and let the market take care of the reputation. The part of the public which look for quality will not be fooled by selling words on the label, not in the long run.

But ... you are looking at it from the wrong perspective.

I've been in sales and marketing all my working life. The one thing you have to be cognisant of is what your customer PERCEIVES - it does not matter whether their perception is right, be it misguided, ill-informed or misled - if your product does not immediately meet their PERCEPTION then they won't progress to a purchase.

If, as most have admitted, their customers are seeking out RAW honey - they are more likely to gravitate towards a product that actually states it clearly than one that doesn't.

I fully accept that future purchases will depend upon taste and quality and repeat purchases go beyond PERCEPTION into reality.

Those of you resistant to the word raw should, perhaps, reconsider things from a consumer and marketing perspective. I do accept that raw has to have some statutory meaning and that products that do not meet whatever the standard set is need to be weeded out and prevented. I'm probably living a dream that this could happen in the imminent future but we should ALL be supporting the petiition that is now available to sign at:

https://petition.parliament.uk/petitions/603996

 

[jenkinsbrynmair]

but we should ALL be supporting the petiition that is now available to sign at:

Why though? even the 40 degrees Laurence demands is just his opinion on what the maximum temperature should be, in the end we are just pandering to his preferences/demands, not to our own - or the collective for that matter.
It's a flawed petition in it's current form, so in my opinion we should not be supporting it

 

[Sanntos]

... The one thing you have to be cognisant of is what your customer PERCEIVES - it does not matter whether their perception is right, be it misguided, ill-informed or misled - if your product does not immediately meet their PERCEPTION then they won't progress to a purchase.

If, as most have admitted, their customers are seeking out RAW honey - they are more likely to gravitate towards a product that actually states it clearly than one that doesn't.
...

Yes, but the customer can perceive qualities like "raw" without the beekeeper writing "raw" on the label.

 

[Finman]

Yes, but the customer can perceive qualities like "raw" without the beekeeper writing "raw" on the label.

Exept, raw means nothing in honey. Just marketing term like "superfood". Many customers like it.

Like Supermarket

Honey from Super!¹

 

[Repwoc]

Yes, but the customer can perceive qualities like "raw" without the beekeeper writing "raw" on the label.

By just looking at the jar?

 

[jenkinsbrynmair]

Well after all - it's all in the imagination