Brosville
Queen Bee
Does the autocratic officialese of elected representatives transport you centrifugally past the direction-changing juncture?
http://www.guardian.co.uk/news/blog/2008/jun/21/thejargonbusters
Does jargon drive you crazy? Well the Local Government Association, a body that represents councils in England, is doing its bit to banish irritating phrases.
The LGA has listed 100 words or phrases that public bodies should avoid if they want to communicate effectively with people.
The list, which has been sent to councils across the country, includes such abominations as "value-added", "improvement levers", "predictors of beaconicity", "stakeholder" and "empowerment".
As the LGA chairman, Sir Simon Milton, put it: "Why do we have to have 'coterminous, stakeholder engagement' when we could just 'talk to people' instead?"
This determination to rid jargon from public life may see trivial, but Sir Simon makes an important point about the significance of language.
Without explaining what a council does in proper English then local people will fail to understand its relevance to them or why they should bother to turn out and vote.Unless information is given to people to explain why their council matters then local democracy will be threatened with extinction.
That of course applies in spades to politicians at the national level. Is it any wonder why Gordon Brown fails to connect to voters? Quite apart from his political missteps, the prime minister does not exactly use language that draws in voters.
He takes refuge behind a barrage of statistics during his confrontations with David Cameron in parliament and resorts to using jargon to which New Labour seems particularly prone.
Just look at any Queen's speech, where our poor monarch has to mouth some really horrible lines such as "financial inclusion" and "binding frameworks". Contrast Brown with Barack Obama, the Democratic presidential candidate, who uses language so effectively as part of his political appeal. Jargon does not move the people.
So bravo to the LGA for striking a blow for the English language. Let's hope it is not fighting a losing battle. Its list is not comprehensive and could easily stretch to more horrible phrases. A sequel has to include: "low-hanging fruit" and a term from the financial world that should never have crept into common use - "going forward"
Very widespread this use of jargon to intimidate the "rank and file" into thinking that some thick suit is brighter than them - little do they realise that all they are showing is their own insecurity and inferiority - caught one website using the word "colloquium" the other day, when what they actually meant was "an informal chat to discuss some ideas"...........
http://www.guardian.co.uk/news/blog/2008/jun/21/thejargonbusters
Does jargon drive you crazy? Well the Local Government Association, a body that represents councils in England, is doing its bit to banish irritating phrases.
The LGA has listed 100 words or phrases that public bodies should avoid if they want to communicate effectively with people.
The list, which has been sent to councils across the country, includes such abominations as "value-added", "improvement levers", "predictors of beaconicity", "stakeholder" and "empowerment".
As the LGA chairman, Sir Simon Milton, put it: "Why do we have to have 'coterminous, stakeholder engagement' when we could just 'talk to people' instead?"
This determination to rid jargon from public life may see trivial, but Sir Simon makes an important point about the significance of language.
Without explaining what a council does in proper English then local people will fail to understand its relevance to them or why they should bother to turn out and vote.Unless information is given to people to explain why their council matters then local democracy will be threatened with extinction.
That of course applies in spades to politicians at the national level. Is it any wonder why Gordon Brown fails to connect to voters? Quite apart from his political missteps, the prime minister does not exactly use language that draws in voters.
He takes refuge behind a barrage of statistics during his confrontations with David Cameron in parliament and resorts to using jargon to which New Labour seems particularly prone.
Just look at any Queen's speech, where our poor monarch has to mouth some really horrible lines such as "financial inclusion" and "binding frameworks". Contrast Brown with Barack Obama, the Democratic presidential candidate, who uses language so effectively as part of his political appeal. Jargon does not move the people.
So bravo to the LGA for striking a blow for the English language. Let's hope it is not fighting a losing battle. Its list is not comprehensive and could easily stretch to more horrible phrases. A sequel has to include: "low-hanging fruit" and a term from the financial world that should never have crept into common use - "going forward"
Very widespread this use of jargon to intimidate the "rank and file" into thinking that some thick suit is brighter than them - little do they realise that all they are showing is their own insecurity and inferiority - caught one website using the word "colloquium" the other day, when what they actually meant was "an informal chat to discuss some ideas"...........