You may have noticed that the "Welsh Chunk Honeycomb Amphora" is actually "only" £21 for 908g, or £10.50 per lb. That's not much outside what folk charge anyway.
Apropos labelling, there are a couple of items that IMHO require that this honey not be labelled as "Irish":
From
this EU directive on honey labelling:
... the product names may be supplemented by information referring to:
...
- regional, territorial or topographical origin, if the product comes entirely from the indicated source,
To me, this indicates that you may add the word "Irish" to the product name, i.e. "Irish Honey", but only if the product comes entirely from the indicated source, i.e. Ireland. Interestingly, the justification for the introduction of this requirement is spelled out in the document:
(2) Council Directive 74/409/EEC of 22 July 1974 on the harmonisation of the laws of the Member States relating to honey(4) was justified by the fact that differences between national laws on the definition of honey, the various types of honey and the characteristics required of it could result in conditions of unfair competition likely to mislead consumers, and thereby have a direct effect on the establishment and functioning of the common market.
Isn't this exactly what Brian was complaining about in the original posting - unfair competition and deliberately misleading the consumer?
