at the BFA AGM bulk honey was discussed - suggested there is too much out there and a price closer to £2/lb may be the way forward - that the honey bulk price had peaked a long while back. Not helped by the two largest packers not buying UK honey at all / or in any volume mainly due to world honey price
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My bulk pricing is set the same or £7.50 lb B2B, zero issues at this price.
Everyone runs their business to suit XYZ etc
£2/lb would be farms looking to offload 10's of tons in barrels/buckets fast - with inflation that would be £1.50/lb in 2018 = super cheap/not much of a business worth bothering with.